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KROK Made Easy Case Study

This platform is for medical students preparing for the medical licensing examination. It comes with an unlimited number of test attempts, previous year questions and mock tests. The test is designed by the expert faculties from Ukraine Medical colleges.

  • Date
    12 Jun, 2018
  • Client
    KROK Made Easy
  • Category
    Facebook Ads Management
  • Address
    KYIV, Ukraine

How did we help?

Overview – 

This platform is for medical students preparing for the medical licensing examination. It comes with an unlimited number of test attempts, previous year questions and mock tests. The test is designed by the expert faculties from Ukraine Medical colleges.

Goal –

KROK is looking for medical students from Ukraine to join this community platform. They wanted to launch a marketing campaign to attract younger users to sign up for the courses & test series. 

Challenges –

Many similar services are already on the market, with a more significant presence in their audience’s minds. They are getting a low conversion rate. So they find it challenging to attract young users.

Solution for Facebook Ads

Facebook Ads –

Davzon promoted this coaching center using Facebook ads to get more registrations. Facebook ads targeted specific groups of people who would be interested in the coaching his center provided. We targeted the users according to their location, age & interest. The price paid for one ad is determined by several factors-your budgets, the type of ad you use, the group of people you want to see your ad, etc. Unfortunately, these factors would determine how much an ad will cost you. But luckily for them, advertisements on Facebook are not too expensive.

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