• California, TX 70240
  • hello@davzon.com
  • Office Hours: 10:00 AM – 8:00 PM
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Rivercitycleaners case study

River City Cleaners has over 17 years of experience providing top-quality commercial cleaning services in Edmonton and surrounding communities. Their friendly, professional team is committed to providing the best service available—and they back up their work with first-rate warranties. In addition to janitorial services, they also offer a wide range of specialized cleaning products.They provide janitorial services to offices, restaurants, industrial sites, home builders, and so much more.

  • Date
    12 Jun, 2018
  • Client
    Rivercitycleaners
  • Category
    SEO Services
  • Address
    California, TX 70240

How did we help?

Overview-

River City Cleaners has over 17 years of experience providing top-quality commercial cleaning services in Edmonton and surrounding communities. Their friendly, professional team is committed to providing the best service available—and they back up their work with first-rate warranties. In addition to janitorial services, they also offer a wide range of specialized cleaning products. They provide janitorial services to offices, restaurants, industrial sites, home builders, and so much more. 

Goal-

The goal was to assist Rivercitycleaners in acquiring new customers while also retaining existing ones.Main goal was to keep the site’s SEO alive, to ensure that clients could still follow all of the calls to action and navigate the site, and to ultimately increase the number of new leads.

Challenges-

The website isn’t converting enough leads and isn’t attracting enough traffic to meet their revenue targets for the quarter. They aren’t generating enough interest from search engines, so they need to update their SEO strategy and improve the keywords on our best-performing pages.

Solution for the SEO Services

SEO –

Davzon offered them effective SEO services for ranking on the Google search engine result page .We did SEO for them for 15 keywords, with nearly 10-12 of them ranking on the Google search engine result page on number one. With 15 keywords we did offpage SEO activities also.

Social Media –

We also managed their social media accounts (Facebook and LinkedIn) and created content to promote their services everyday.We began by experimenting with various ad creatives, targeting segments, and placements. This assisted us in identifying a few combinations that provided the most visibility for Rivercity cleaners in terms of the social media client base. We began increasing post engagement rates once the client base was established.

ADS Management –

We used behavioral targeting to get in front of new customers. We used geographic ad targeting, Lookalike Audiences, and OCPM (Optimized Cost Per Mille) bidding to stretch ad dollars as far as possible.  We also did PPC advertising for Rivercity Cleaners (Google and Facebook ads) to increase their customer base.

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